Sabine Gysi

Science Communication

Latest Post

Photo by Etienne Girardet on Unsplash

Can Storytelling be a Hazard in SciComm?

No one would dispute that stories are crucial for learning, helping your audience integrate new facts into their existing body of knowledge or into their culture’s broader narratives. But to create a gripping story that is coherent and memorable, you know you’ll need to make some trade-offs.

Read post


Podcast

In the podcast series SciComm Palaver, I talk with communication experts and researchers and explore, from their different perspectives, what they think is key when communicating and creating a dialogue about science.

Podcast (in German)


Science communication

For scientific insights to reach a broad audience, you need clear communication that arouses the audience’s curiosity and is nonetheless precise. You need a readiness for dialogue. You need the appropriate instruments and channels. And you need a clear vision of both whom you want to address and the objective of the communication.